In the twelve years since the organization of Verde Valley Land Preservation, the Board of Directors has worked with planning directors, state agencies, federal agencies, special interest organizations and the public who all have an interest in the future of the Verde Valley and its environment. VVLP has held forums and public meetings, partnered with others to inform and gather feedback from all stakeholders. These are some of our accomplishments to date:
One for the Verde, now under the roof of Friends of Verde River Greenway, is a local program that will enhance the Verde Valley by funding Verde River preservation, river access and open space primarily along the Verde River and Oak Creek. The program was launched in late 2013 and now has more than 45 local businesses participating. This effort to involve the local business community in funding river related projects works to benefit the local economy and the river that makes it possible to live in the Verde Valley.
Restore water flows in the Verde River
Preserve riparian areas and habitats
Obtain conservation easements
Improve water quality in our watershed
Open scenic access to the river
Create a Verde River Eco-Destination
Enhance the Verde Valley economy
Protect our open spaces and viewsheds
Educate our community about the importance of healthy, naturally flowing streams
(Visit our supporting businesses)
How It Works
Funds for our projects are provided solely by the participating businesses through voluntary donations from customers, donations from the business or various sales promotions.
Any projects seeking funding must complete a formal application and review by a selection commitee including participating businesses.
Participation can cost your business nothing.
You can enhance your image with ecotourists and the community.
You will gain free press and advertising.
Give it a try - it's easy to sign up.
"Leaders On The River"Drafting on the momentum of "A River Runs Thru Us", VVLP undertook a similar project that engaged policymakers and other community leaders. Dubbed "Leaders on the River" the event occurred April 5th and 6th. Sedona Adventures guided and catered the entire event. 28 elected and other community leaders kayaked and camped and 40-plus attended the presentation and campfire discussion. Professor Robert Glennon's (www.rglennon.com) reputation turned out to be a great draw. True to our planning conversations, Professor Glennon brought his insight and capacity to inspire a stimulating discussion around the campfire that continued hours after formalities adjourned. We heard elected officials from all the Verde Valley municipalities as well as the communities of West Yavapai County. Other community leaders from agencies and non-profits also participated. A follow-up forum with the purpose of stimulating policy continuity across the jurisdictions in the Verde watershed occurred October 21, 2014.
"A River Runs Thru Us"The celebrated "A River Runs Thru Us" project involved choosing and placing 25 artists on a 3-day, 2- night guided kayaking experience on the Verde River. From that experience, they generated original works of art and donated them to VVLP. The works traveled in an exhibition with extended stops in Cottonwood, Camp Verde, Clarkdale, Sedona, Phoenix, and Prescott. The vast majority of the works were sold at auction in May. Six are still available and can be seen at our website and the Cottonwood Library. The story, however, does not end there. So inspiring and beautiful were these pieces, that the same group of artists was invited to have their river inspired works exhibited as a project of VVLP in the art museum in Terminal 2 at Phoenix Sky Harbor International Airport. The exhibit has been extended through January 11, 2015, so make sure your holidays traveling friends and family take it in! Also, see a recent New Times article about the art museum in which our exhibit is noted.
Cliffrose TrailheadJon Hutchison, Verde Independent 8/28/13 Full article
VVPOA Nature PreserveSteve Ayers, Camp Verde Bugle 9/8/12 Full article
Jon Hutchison, Verde Independent 4/25/13 Full article
With funding from US Fish & Wildlife Service, 35 acres along the Verde river owned by Verde Village Property Owners Association was transformed into a nature preserve. No longer used as a dumping ground and ORV track, the new VVPOA nature preserve is now a nice place for people to walk and enjoy the river and wildlife. Funding was used to remove trash and invasive plants and to install vehicle barriers and a kiosk.
Riverside Habitat Restoration
Steve Ayers, Camp Verde Bugle 8/6/11
Community Outreach Project
The Community Outreach Project was a joint undertaking of Verde Valley Land Preservation and the Friends of the Verde River Greenway. The program explored how to sustain the riparian and riverside habitat to maintain a healthy Verde River environment and preserve the river flows. Those who own property along the Verde river and its feeder creeks were to be a part of that exploration. Their interest in the preservation and restoration of the habitat along the borders of their property was to be determined. Engaging private land managers in conservation conversations resulted in activities on some properties that either improved riverside habitat, enhanced the existence of open space in the Verde Valley, or both. The Project Director, Steve Estes, was hired under a Walton Family Foundation grant. He devised a strategy that used input from marketing and environmental consultants. The first major report details achievements related to the various expected outcomes(also called "deliverables")with the funding entity. Friends of Verde River Greenway has continued this effort primarily through their river restoration program. If your land borders the river and you would like a consultation on restoration and/or preservation, contact Laura Jones or Anna Schrenk at FVRG
Verde River Paddle Guide
"The 26-page guide is a project of Verde Valley Land Preservation (VVLP), with fieldwork done by long-time river runner and Verde advocate John Parson and his assistant Josh Wheeler. Chip Norton, president of the Verde River Greenway, wrote the guide with assistance from VVLP's Bob Rothrock.
It is composed of nine maps with accompanying narrative and GPS waypoints. It also gives directions to all the river access points along the stretch, places boaters can launch or exit the river"
The Overlay Project
The Yavapai County Verde Valley Regional Land Use Plan
VVLP played a major role in the regional planning process in 2006-07 and brought our Open Space Map to be included in the document. Our focus was in the open space section of the plan and VVLP was assigned a leadership role in carrying out the open space recommendations. The plan is to:
Regional Land Use Map
Existing Conditions of Verde Valley Open Space map
One of the first tasks VVLP completed was to gather the municipal and county planners, the U.S. Forest Service, the National Park Service, the Arizona Land Department and several private planners and architects to bring all their information to the table for a shared map of current and contemplated open space in the Verde Valley. The map that resulted from this exercise has become the standard map now used for Verde Valley regional land planning.
Community Forums & Public Participation Meetings
VVLP has held the following meetings over the initial 8 years of operation examining similar organizations to study their successes:
VVLP has co-sponsored the following public forums on similar interests:
©2014 All Rights Reserved
Verde Valley Land Preservation